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We'd love to hear from you! Please contact us using the form below for any questions or comments.

Sustainability

OUR MISSION

We continue to push the boundaries. Our focus from day to day little by little so that eventually our quality selection is vast for sustainability and we could have a safer sustainable environment for our future as well as sustainable mind. We are commited and responsible and want to spread awareness to educate our brothers and sisters, our future children and leaders the importance of clean living with sustainable in mind.

We are mindful advocates with fashion forward thinking designs for luxurious sustainable fashion, jewelry, accessories and all of our created products.

WHAT IS GOTS CERTIFIED COTTON?

GOTS is a textile production certification that limits the use of toxic bleaches, dyes and other chemical inputs during the production process of textiles. It is internationally recognized as the toughest organic textile standard because it goes far beyond verifying the organic farming process to include every step of manufacturing.

To obtain the GOTS “organic” label, a product must:

  • Contain at least 95% organic fiber
  • Not be treated with bleach, formaldehyde or any other toxic substances
  • Be colored with nontoxic dyes
  • Be produced in a mill that enforces strict social and environmental standards, treating their employees and the earth with deep respect. GOTS certification means that our products meet the very highest standards.


WHY MERINO WOOL VS WOOL?

Merino wool is breathable, odor resistant and adapts well to changing weather conditions, which keeps your body more comfortable. Merino wool is super soft, fine and naturally long which makes for a stronger fiber, and it isn't scratchy like “regular” wool.

CAN YOU WASH MERINO WOOL?

Though Merino wool is machine washable, hand washing is always the best and safest method.

Add 2 cap fulls or a squirt of gentle Wool & Cashmere Shampoo to a washbasin or sink filled with cool water.

Submerge the item and gently agitate the water with your hands to evenly distribute soap. Soak for up to 30 minutes.

Rinse well by running cool water through the item until the water is no longer soapy. Do not wring. Instead, press the water out of the item.

MACHINE WASH

Merino wool is an especially washable wool, and able to withstand machine washing. Turn the item inside out, and place it in a cotton mesh Washing Bag. Select the woolens or delicate cycle on the washing machine, and make sure the water temperature is cold and the spin is on low. Add the appropriate amount of Wool & Cashmere Shampoo according to the machine and load size.

Remove promptly from the washing machine to reduce creasing.

Lay the item flat in its natural shape on a drying rack or clean towel. Do not put it in the dryer!

Expedite drying by laying the item flat on a clean towel. With the item in its original shape, roll it up in the towel (like a sleeping bag) to remove excess water.

When drying, avoid direct sunlight and heat sources, such as the radiator, because they can yellow, shrink, or damage woolens.

Never hang wet woolens.

To remove wrinkles, we recommend steaming for the best and safest finish. Never iron, as ironing will crush or flatten the natural pile of the yarns.

To freshen between wearings, spritz with Wool & Cashmere Spray. This nontoxic and allergen-free fabric spray naturally repels bugs and moths.

When wool fibers become loose, they form little balls or pills. Merino wool pilling is a direct result of friction (which naturally occurs with movement), so the more you wear an item, the more likely it is to pill.

Use the Cashmere Brush between wears to remove lint, fuzz, and hair and to release natural oils that rejuvenate yarns.

Knit items should be stored folded to prevent stretching or distorting. Store jackets and suits using a solid structured hanger.


WHY CASHMERE WOOL VS WOOL?

Cashmere wool is eight times warmer than normal wool. It is also significantly lighter and our cashmere wool is made of high-quality, 100-percent cashmere. High-quality cashmere is durable. Cashmere can be a great option because it's soft and doesn't cause as much irritation as other wools.

Cashmere doesn't contain lanolin, which is what most people find irritate their skin. Cashmeres come in plys—two plys tend to be finer.

WHAT GIVE REAL CASHMERE ITS SOFTNESS?

For starters, it’s the fibers’ extremely fine diameter ― “less than 18.5 microns,” Haendle said ― but also a result of the shape of the fibers themselves. “Cashmere is not a straight fiber, it’s bumpy. Angora, for example, is also very soft-feeling, but it’s a straight fiber. The bumpy fibers in cashmere all cling to themselves so nothing sticks out to itch you. Straight fibers are more likely to stick out.

To wash cashmere, set your washing machine to the delicate or woolens cycle and add the Wool & Cashmere Shampoo, or simply wash it by hand. To wash by hand simply add water to a wash basin or clean sink, pour in two capfuls of the Wool & Cashmere Shampoo, submerge your item and agitate with your fingers. Leave to soak for up to 30 minutes and then rinse thoroughly being sure not to wring the garment. It's best to use cold water when washing cashmere to prevent shrinking, fading, spotting, and color bleeding. 

CAN YOU WASH CASHMERE WOOL?

If you choose the washing machine route, you should consider placing your cashmere items in a Mesh Washing Bag to protect them from snagging and tangling. Follow the instructions on the bottle of the Wool & Cashmere Shampoo to know how much product is needed to wash cashmere in your machine. This specially formulated product won't damage or compromise the integrity of the fibers but too much agitation can cause pilling. Lay your cashmere items flat in their natural shape to air dry. Never use the dryer! 


LINEN

Linen is a sustainable fabric made from flax fibers. It was one of the first plants domesticated by humans and has lasted well into the 21st century due to its unmatched natural properties.Cultivated primarily in cooler climates all over the world – from Western Europe to India and Pakistan – flax plant has a growing cycle of only 100 days. However, the journey from the humble flax seed to woven linen fabric is a laborious and complicated process, which explains why linen is considered a luxury item and comes at a higher price point than cotton and other textiles.

Linen is typically sowed in March and harvested in July. During that time, the flax plant goes through a magical transformation with its peak – the ephemeral bloom when the whole field gets colored in sky blue blossoms for one day only.

Once the bloom is over, the flax plant is harvested but unlike most other crops, it cannot be mowed – flax has to be pulled up by the roots to maximize the length of the fibers and preserve the full potential of the plant, which will later be used to make a variety of different products.

Harvested flax then goes through a process called retting, which means exposing it to moisture in order to separate the fiber from the stem. The flax plant is soaked in water until existing bacteria breaks down the pectin holding the fibers together – this is a risky business because under-retting burdens the separation of the fiber while over-retting weakens it.

After retting, the plant goes through another process called scutching that separates the woody stem called shive from the raw material – the flax fibers: short coarse fibers are called tow and are used to make paper, twine, and rope, while the longer flax fibers called line are used to create linen yarn that goes into clothing, bedding, and other high-quality textile products. Next steps are spinning the linen fiber and weaving linen yarns into yards of fabric, which can then be bleached and/or dyed.

WHAT IS STONE WASHED LINEN?

It’s all in the name – the stone washing technique takes stones, usually pumice or volcanic rock, puts them in industrial washing machines together with the linen fabric and washes it for a couple of cycles until the fabric gets a nice lived-in, supple feel.

Linen is highly absorbent
The flax fiber, from which linen is made, is hollow and absorbs moisture well — to be precise, it can absorb up to 20% of its own weight in water before starting to feel damp. This is an important characteristic for towels, bath linens, bedding, and clothing as well.

Linen is breathable
Besides absorbing moisture well, linen is able to release it fast. The flax plant is hollow allowing for higher air permeability, thus linen fabric dries out quickly and doesn’t stick to the body. Linen is also a natural insulator meaning it keeps you cool in the summer and retains heat from your body in the colder months.

Linen is hypoallergenic
Linen has many health properties — some claim it heals wounds faster and helps cure some skin diseases, such as eczema. But most importantly, linen is hypoallergenic and is perfect for those who have a sensitive skin or suffer from allergies.